United Label often works with manufacturers and brands in the later stages of their retail path; that is, after the product packaging and label have been designed, but before its been shipped out to stores. Because of this, we understand how important it is to get the first part of that process right–because a poor […]
Marketing Lessons from the Pandemic
As we began to return to normal after the COVID-19 pandemic, it may be time to consider how some businesses navigated a seemingly impossible problem: how can you promote, protect, and advance your brand during a time of global crisis? Here are some conclusions we can draw from notable successes and failures. Don’t stick to […]
Five Myths About Marketing
You’ve probably encountered some of these myths about marketing, and you may have been told they’re “conventional wisdom” or just something that “everyone knows.” Don’t fall for it! Instead of listening to conventional wisdom that may not be so wise, do your own research and trust professionals who have real expertise, such as the marketers […]
Make Sure to Apply the FDA’s New Nutrition Labels for 2020
The Food and Drug Administration (FDA) implemented a number of changes to food labeling requirements. These new nutrition labels for 2020 requirements include the addition of added sugars and elimination of several vitamins. Companies exceeding $10 million in revenue must comply with the new changes by January 1st, 2020. However, companies who land below that […]
Marijuana / Cannabis Label Regulations
10 billion dollars will be made in medical marijuana sales by 2020 according to estimates. Thus, with this rapid growth, the requirements Marijuana / Cannabis Label Regulations are likely to be as rapidly changing as well. Marijuana may be helpful in combating the symptoms of many diseases. Some of these diseases include Alzheimer’s, Crohn’s disease, […]
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